Project summary

IVI, Inc. is a manufacturer specializing in turn-key air control, dust collection and ventilation systems. When they came to Blue Door Consulting they were experiencing some growing pains. A good problem to have. Myself and another consultant worked with the company on business strategy, rebranding and managing public relations opportunities. Seven months after implementing the new recommendations, IVI broke ground on a new production facility and increased its workforce by 25% in order to meet production demands. Shop floor hours increased 30% and human resources continued an active quest to recruit additional skilled laborers. 

My role

Business strategy: Employee satisfaction and leadership perception research, internal communication strategy, strategic plan development, facilitation assistance

Brand development: Market research, project management, creative direction, brand guideline development and development of an interactive sales presentation

Public relations: Media coordination, speech writing, creative direction for photography and videography